Established Online Mirror & Home Decor Business
- 3, Loyang Way 1, 罗央工业区, Pasir Ris, East Region, Singapore, 508943, Singapore
- 88119946
- October 7, 2026
- Asking Price (SGD) : 25000
- Annual Revenue (SGD) : 173000
Established Singapore online retailer of party and celebration supplies, selling to families and corporate clients. Highlights:
– Current year revenue of about S$45k a month, with about S$700k a year in each of the last three full years
– Gross margin of about 70%
– Current year earnings of about S$10k a month before the two owners’ pay
– Advertising was cut sharply this year. Revenue is lower and profit is higher, so the business does not rely on heavy ad spend
– Repeat consumer and corporate customers, and a customer database built over the life of the business
– Trained team runs daily operations independently, supported by an in-house order system, delivery planning app and automated customer service
– Highly rated, with hundreds of customer reviews built up over more than 10 years
– Own website, order system and supplier relationships. Stock of about S$85k at cost is included in the price
Suitable for a party, gifting, florist or events business adding customers and a product line, or an owner-operator. The owners are based overseas and the business needs a local owner to take it further. Handover and training are included. Trading name and accounts are shared after a signed NDA.
Facilities
Fully fitted and renovated fulfilment workspace, including storage racking, workstations, computers, air conditioning and packing equipment. Ready stock is included. Also included: the e-commerce website, an in-house order processing & packing system, auto-delivery planning application, and an automated customer service setup.
Competition
The market is made up of many small shops and marketplace sellers. This business stands out through its long trading history, strong customer reviews and brand recognition: nearly 60% of sales come from customers who visit the site directly. Demand held up in 2026 even after advertising was cut sharply.
Expansion Potential
The owners are relocating overseas, so several growth areas are untouched: corporate and event work, B2B gifting partnerships and marketplace channels. A local owner can also restart targeted advertising from a lean cost base and build direct relationships with corporate clients.
Photo shown is a representative image only and is not of the actual business.
There are no reviews yet.